During their IFA 2017 presentation yesterday, Philips announced the launch of a new initiative called Hue Entertainment which would allow for developers to enable Hue lighting functionality in movies, streaming content, music, and video games.
No additional hardware will be needed to enable Hue Entertainment in homes that already have Hue lights installed with the minimum requirement being the second generation Hue Bridge and, well, some Hue lights. A beta will begin with early testers in October with a public rollout expected sometime in December.
— George Yianni (@georgefyianni) August 31, 2017
No official partners have been announced yet however the recent movie, Moana, was used during the presentation so it's likely Disney is on-board. Also of note is the Xbox One icon in the official tech graphic which heavily implies that Microsoft could also be adding support to their video game console. As of the time of this writing, there has been no official announcement though.
This wouldn't be the first time that Hue lights have been used to enhance an Xbox One experience. The 2014 Xbox One video game, Chariot, launched with Hue lighting support and garnered quite a bit of buzz due to how well the concept worked. You can see a sample of the game being played in the video below. Notice how the Hue lights change color to match the action or locations in the game.
Hue Entertainment will provide game developers with tools to add support for the lights to their games that should be easier than coding the functionality in traditionally. We'll post more news on this as it becomes available.
Do you think this is a good idea? What games do you think would benefit from Hue Entertainment? Let us know in the comments below.