Windows 10 usage helps propel positive search advertising revenue, up 18% for FY16 Q3

| |

Revenue from its More Personal Computing division increased 1% in FY16 Q3 due largely to search advertising. Gross margin dollars increased 2% (up 6% CC) due to search and Surface (which had a significant impact on the quarterly reports).

Search advertising revenue has increased 18% this quarter.
Search advertising revenue has increased 18% this quarter.

Even with the increase of 18%, we can see a pattern trickling down from last fiscal year's reports. We'll be keeping an eye on things going forward to see if Microsoft can continue growing in the lucrative search advertising business.

Share This Post:

Previous

Microsoft's Intelligent Cloud sees continued upward trend as Azure revenue grows 120%

Xbox Live sees 'strong growth' in transactional revenue at 46 million monthly active users

Next