Microsoft has cut the prices of its Lumia 950 and 950 XL devices again. This time, the price decreases are in the United Kingdom. The latest price changes come after a waterfall of previous price reductions and offers. Last month, Amazon UK dropped the 950 XL price to £339.99, down from its original price of £529.99. Microsoft Stores in the US also dropped their prices, bringing the 950 and 950 XL to $399 and $499 respectively.
Now, Microsoft has radically dropped the cost of the devices in the UK. The new prices represent a saving of 22% on the 950 and 15% on the 950 XL (via Neowin).
With these reductions, people looking to purchase the devices will notice the improved affordability of the devices, bearing in mind that they used to be around £529.99 when they first launched:
- Lumia 950 - £249 (£70.99 saved)
- Lumia 950 XL - £339 (£60.99 saved)
It would also appear that these price reductions are permanent and not part of any special offer. Normally, Microsoft would display a tag that states it is on sale and show the terms and conditions towards the end of its store listing page, however, in this instance, they have not done so, alluding to it being a permanent reduction in price.
You can view the devices with the new prices at the Microsoft Store in the UK.