LinkedIn, the leading professional social network that Microsoft acquired earlier this year, announced several new products during a press event this morning. Following the redesign of its mobile app on iOS and Android last year, the company will soon introduce a new desktop experience that will make the social network easier to use. Ryan Roslansky, Vice President, Product at LinkedIn explained in a blog post that the new design will offer "a cleaner, simpler and more intuitive way for members to quickly access the jobs, information and insights they need."
This new experience should roll out to members "soon," with Roslansky adding that "this is the largest redesign since LinkedIn’s inception, and it’s the foundation for our future." Additionally, LinkedIn's messaging feature will become smarter and bring some consistency with the redesigned mobile experience which shipped last year. "We’ve seen a 240 percent increase in the number of messages sent, and half of our active members are using our messaging platform every week," explained the exec. On the desktop, the redesigned Messaging experience looks quite similar to Facebook's chat feature, though the professional network also announced the integration of a bot platform which could be used for many use cases including scheduling meetings.
Lastly, the company is launching today LinkedIn Learning, a new service designed to help members to develop new skills and talent. The new platform will leverage the content from Lynda.com, an online education company that Linked acquired back in 2015. Roslansky shared that the social network is uniquely positioned to provide that ambitious service:
With more than 450 million member profiles, we have a unique view of how jobs, industries, organizations and skills evolve over time. From this, we can take the guesswork out of what to learn by identifying the skills you need and deliver expert-led courses to help you obtain those skills. With today’s launch of LinkedIn Learning, we’re thrilled to be sharing access to the knowledge, courses, and people that professionals need to drive their own economic opportunity forward.
LinkedIn Learning will be a freemium service but all LinkedIn users will be able to try it for free for one month. Overall, the service seems perfectly aligned with Microsoft's ambitions to empower everyone and every organization to achieve more. If you're a regular LinkedIn user, let us know what you think of the company's announcements in the comments below.Further reading: Education, LinkedIn, LinkedIn Learning, Microsoft, productivity