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Bing app suite to be rebranded as MSN apps, set to launch on iOS and Android too

Bing app suite to be rebranded as MSN apps, set to launch on iOS and Android too

Microsoft will soon be rebranding the Bing app suite for Windows Phone, and making it available to rival platforms too. These new apps will be known as MSN apps and will be available on iOS as well as Android. This news follows the recent announcement of the MSN portal redesign.

“In the coming months, we will release a suite of MSN apps across iOS and Android to complement our corresponding Windows and Windows Phone apps. You only need to set your favorites once, and your preferences will be connected across MSN, Cortana, Bing and other Microsoft experiences,” Microsoft stated in an official blog post.

“Whether it is your watchlist of stocks in MSN Money, your favorite sports teams in MSN Sports, or your recipe collections in MSN Food & Drink, those things will always be with you at your PC at work, on your iPad in the living room, or on your Android phone when you are on the go,” Microsoft adds.

These apps include News, Weather, Travel, Finance, Sports, Health & Fitness, and Food & Drink. These newly branded apps are currently only available on Windows 8 and Windows Phone 8, but will soon be available for those on iOS and Android, with the ability to roam settings across all experiences.

Is this a good move on Microsoft’s part or should these apps have stayed exclusive to Microsoft’s own Windows platform? Let us know in the comments below.

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