Zoom, OBS Studio among the first big names to launch on the Windows 11 Microsoft Store

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The new Microsoft Store that made its debut in the first Windows 11 preview build has already started to welcome some new high-profile productivity apps. Indeed, the popular streaming and recording program OBS Studios is now available to download from the new Store and is currently being promoted in the top carousel, and it has also been joined by the video conferencing app Zoom.

As many early enthusiasts have been pointing out, this is a good taste of things to come for a Store that struggled to attract big names for so many years. With its new Microsoft Store for Windows 11 (also coming soon to Windows 10), Microsoft is finally adding support for more app types such as Win32, .NET, and PWAs, and the company will also allow developers to keep 100% of their app revenue if they choose to use their own commerce platform for their apps instead of Microsoft’s.

"We’re excited to soon be welcoming leading first and third-party apps like Microsoft Teams, Visual Studio, Disney+, Adobe Creative Cloud, Zoom and Canva to the Microsoft Store,” Microsoft’s Chief Product Officer Panos Panay announced last week during the Windows 11 reveal. In addition to bringing more Win32 apps to the new Microsoft Store, we’ve also seen new Progressive Web Apps (PWAs) show up such as WordPress.com and TikTok launch on the Store, which is another encouraging sign.

Microsoft is also planning to bring Android apps on its Microsoft Store via a partnership with the Amazon App Store, though this integration isn't live in the first Windows 11 preview build released on Monday. Microsoft will likely have to share on this front in the coming weeks, but it remains to be seen if Android apps can really offer a "native" experience to Windows users.

If you have yet to install the first Windows 11 Insider build, it's currently available for all Insiders in the Dev channel in Windows Update. Please note that you'll just need a PC with a dual-core processor and a minimum of 4GB of RAM to install it, and you won't need to worry about CPU generations or the presence of a TPM 2.0 chip on your PC to install the new bits.

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