Tim Cook reveals he uses ChatGPT and comments on Apple’s keen observation of the technology

Priya Walia

During an interview with ABC’s “Good Morning America,” Tim Cook, the Chief Executive Officer of Apple Inc., revealed his personal use of ChatGPT and expressed enthusiasm towards its unique capabilities. He further commented that his company is closely examining the tool.

“Oh of course I use it. Yeah, I’m excited about it. I think there’s some unique applications for it and you can bet that it’s something that we’re looking at closely,” he said.

Unlike other tech CEOs, who frequently mentions “AI” during earnings conference calls, Apple has taken measures to curb its employees’ usage of ChatGPT due to privacy concerns, as reported by The Wall Street Journal.

As per the Apple CEO, regulation and guardrails are imperative, considering the swift progress in the development of AI and its immense potential. Cook emphasized the need for companies to make ethical decisions, owing to the formidable impact of AI in the future. He opined that regulating such technology might prove challenging, given its rapid evolution. Hence, companies must undertake self-regulation and be accountable for their actions in this regard.

It appears that Tim Cook has signaled Apple’s formidable technological and financial resources will be directed toward the emerging field of Artificial Intelligence (AI). However, he also expressed concern over potential issues such as bias and misinformation, highlighting the need for regulatory frameworks in the AI space.

Although ChatGPT has enjoyed immense success since its launch last year, concerns regarding its use have also emerged. Sam Altman, the CEO of OpenAI, has embarked upon a lobbying campaign in Washington to address these concerns. At a breakfast meeting with over 20 lawmakers in the Capitol, he showcased the capabilities of ChatGPT while also pressing for greater regulation of AI technology.

Altman has engaged in private discussions with Republican and Democratic congressional leaders on the issue. He has reportedly talked about the growing impact of this technology with more than 100 members of Congress, including Vice President Kamala Harris and White House cabinet members, according to sources from the Biden administration and lawmakers.