Rocky Balboa inspires Xbox One gamers in new video advertisement

Rocky Balboa inspires Xbox One gamers in new video advertisement

Microsoft has uploaded a new 30-second video advertisement hyping up some of the cool games available on Xbox One. However, this new advertisement has a little bit of a twist to it. The advertisement features a famous quote from Rocky Balboa (Sylvester Stallone). 

In the video, Rocky talks about getting hit and getting up from that hit to keep moving forward. Is Rocky referring to gaming in general or was he referring to Sony’s PS4 being the top console six months in a row? Interesting.

Microsoft’s controversial decision to begin selling the Xbox One without a Kinect did in fact help the console increase its month-on-month sales (from May to June 2014), but the Xbox One has yet to overcome the PS4. Sony recently unveiled that the PS4 was the top selling console for six months in a row. Both companies have yet to reveal detailed figures.

Here is the quote from Rocky: “Let me tell you something you already know. The world ain’t all sunshine and rainbows. it will beat you to your knees if you let it. Nobody is gonna hit as hard as life. But it ain’t about how hard you hit. It’s about how hard you can get hit and keep moving forward. That’s how winning is done!” 

You can watch the advertisement below.

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