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Racktivity Completes Key Management Team and Joins Climate Savers Computing Initiative

Redwood City, Calif. – March 1, 2011 – Racktivity, a pioneer in the development of next-generation data center power distribution and energy management solutions, today announced the appointment of two senior industry veterans to complete its senior management team build-out. Mark Harris (most recently with Raritan and Avocent) has been appointed VP of Marketing & Product Marketing, and Kris De Peuter (an industry leader in supply chain management) as VP of Operations & Manufacturing. Additionally, the company has joined the Climate Savers Computing Initiative, a key industry body originally founded by Intel (NASDAQ:INTC) and Google (NASDAQ:GOOG) in 2007 for the sole purpose of helping to increase the deployment of energy efficient computing, storage and networking equipment and the global adoption of power management strategies and technologies.

Speaking about the recent appointments, Marco DeMiroz, President & CEO of Racktivity, said; “We are very excited about Kris and Mark joining us to assume these key management roles. They represent the world-class executive talent and leadership that is essential to deliver truly pioneering hardware and software solutions for data center energy management. With the completion of our executive team we now solely focus on developing great products and expanding our sales and marketing efforts in 2011.

“Racktivity’s membership of the Climate Savers Computing Initiative underlines our commitment to providing deep visibility, management and control of all power being used within the data center. Our EnergyCloudTM System, with its EnergySwitch appliances and EnergyCloudTM Manager software, provides the industry’s only integrated hardware and software platform for the delivery, measurement and management of power across data centers. By working with the Climate Savers Computing Initiative, Racktivity is helping lead the movement toward a more efficient, clean and sustainable future,” concluded DeMiroz.

Prior to joining Racktivity, Kris De Peuter was managing supply chain and operations for INEWIT, a Belgian start-up company, where he built an innovative green-field supply chain organization. Previously, he had a 10-year career with Agfa Healthcare managing customer service, supply chain and quality covering 15 countries in Europe, focusing on cost-efficiency and profitability. He is an APICS-certified supply chain executive with more than 10 years of experience in project and operational management, contract manufacturing, quality and after sales support.

Mark Harris is a recognized and published thought-leader in the data center energy management and monitoring space and has spent the last 25 years delivering data center technology solutions to the Fortune 5000. Over the last 10 years, he has focused on energy distribution and management within the data center with such companies as Cyclades Corp, Avocent Inc. and Raritan Computer. Prior to these companies, he held various senior management roles in marketing, product development and sales in such notable companies as Digital Equipment Corporation (now HP), Extreme Networks and Cabletron (now Enterasys).