Phil Spencer to deliver opening keynote for this years D.I.C.E.

Kareem Anderson

Xbox's Phil Spencer at E3

Microsoft’s head of Xbox division appears to be expanding his brand beyond that of video game culture advocate to that of workplace spokesperson as he prepares to deliver the opening keynote at the 2018 D.I.C.E summit in Las Vegas.

While Phile Spencer has made several trips to Las Vegas on behalf of Microsoft’s gaming efforts, his speech next year at the D.I.C.E. Summit will be a bit of a departure as reports he’ll be sidelining talk of video game exclusivity and gamer culture for a seemingly mundane account of fostering company culture.

Spencer’s speech title has been revealed as “Building a Living and Learning Company Culture” where, by all accounts, he plans to discuss the importance of creating a purpose for the company and then executing on that shared vision.

After the 2014 turnaround that has arguably clawed Microsoft’s gaming efforts from the jaws of obscurity, it would seem asking Phil Spencer for notes on cultivating a company culture will provide the folks attending D.I.C.E. some good value.

For those of you still wondering what D.I.C.E. is and how far of a leap Spencer is taking from his gaming comfort zone, just know that it’s a yearly event put together by the Academy of Interactive Arts & Sciences.

Assuming Spencer touches on how he and his team managed to shift public perception of Microsoft’s gaming efforts from user-hostile to user-friendly over the past few years, it doesn’t seem like much of stretch for him to deliver the opening keynote at D.I.C.E. next year.