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Microsoft picks up two HoloLens distribution partners in Europe, Econocom and Bechtle

Microsoft announced today a new partnership with two European companies to expand the reach of HoloLens across Europe. The new partners, French Company Econocom and German company Bechtle will make it easier for local corporate customers to get their hands on the Mixed Reality headset, in part thanks to financing solutions such as subscriptions or pay-per-use.

“This expertise will speed up HoloLens adoption, which was previously only available from the Microsoft Store, by offering companies turnkey solutions to match their needs and address their digital transformation challenges,” Microsoft explained in a blog post.

Following its initial launch in the US last year, Microsoft has slowly added new HoloLens markets over the past few months including four European countries (the UK, Ireland, France and Germany). Starting December 1, HoloLens will be available in 29 new European markets, an important milestone for the company .

“Mixed reality is still in its early stages but already it’s poised to revolutionise a number of uses in the professional world,” said Bruno Grossi, Executive Director of Econocom Group. “Joining forces with Microsoft, who are precursors of this technology, will enable us to help our clients keep right up to date with these new uses,” he added.

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Do you think 2017 was a big year for HoloLens?