Microsoft news recap: Bing Ads exclusive platform for Yahoo and Verizon search advertising, $500 million pledge for affordable housing, and more

Microsoft news recap is a weekly feature highlighting the top Microsoft news stories of the past week. Sit back, grab some coffee, and enjoy the read!

SwiftKey on Android finally lets users remove the search bar with latest update

Users of Microsoft’s keyboard alternative for Android, SwiftKey, will be pleased to know that the latest update allows them to remove the recently added search bar. Although it doesn’t allow users to change the search engine used, if they do want to keep the search bar, so they’re still restricted to Bing.

Bing Ads to become exclusive search advertising platform for Verizon, including Yahoo, with new deal

Microsoft has reached a new deal with Verizon to make Bing Ads the sole platform to run search advertising on Verizon’s search network, which includes Yahoo. Microsoft anticipates Bing Ads users targeting the United States could see clicks increase by up to 10-15%.

Microsoft to help fight affordable housing crisis with $500 million pledge

Committing $500 million, Microsoft is pledging to help fight the affordable housing crisis in the Seattle area, with its pledge aiming to help those who are in the middle-to-lower classes be able to gain affordable housing.

Microsoft wants Cortana to integrate with Alexa and Google Assistant instead of competing with them

Unlike with Windows Phone, Microsoft hasn’t given up on Cortana just yet, despite Google and Amazon being fierce competition in the assistant market. Microsoft is ever-more growing closer to Amazon’s Alexa. Now, the company wants to Cortana to integrate with Alexa and Google Assistant. At a media event earlier this week, Microsoft CEO Satya Nadella said:

Would it be better off, for example, to make Cortana a valuable skill that someone who is using Alexa can call? Or should we try to compete with Alexa? We, quite frankly, decided that we would do the former. Because Cortana needs to be that skill for anyone who is a Microsoft Office 365 subscriber,

That’s it for this week. We’ll be back next week with more Microsoft news.

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