Microsoft begins testing video ad blocking in Edge browser

The Microsoft Edge Canary app for Android devices updated this week (via GH) with a new feature called Edge Block Video Ads designed to block video ads within the mobile version of Microsoft’s web browser.

The Android Microsoft Edge app already features some ad blocking due to its integration of the free AdBlock Plus tool. Edge Block Video Ads is assumed to work in conjunction with AdBlock Plus’ ad blocking and will disable video ads that slip under the radar.

Edge Block Video Ads can be enabled within the Microsoft Edge Canary app via typing edge://flags in the address bar and then performing a search for videos.

If testing goes well in the Canary app, the feature will likely roll out to the regular Microsoft Edge Android app in the near future. It’s unclear if built-in video ad blocking is planned for the iOS or Windows version of Microsoft Edge though a number of ad blocking browser extensions, including AdBlock Plus, are already available to use on Windows.

Microsoft Edge Canary
Microsoft Edge Canary

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