Dell plus EMC equals Dell Technologies, says Michael Dell

Back in October 2016, we reported that Dell would be acquiring networking, storage, cloud computing, and IT management company EMC. The deal was valued at close to $67 billion and so is a massive undertaking for the original mail order PC company, and heralds Dell’s efforts to compete more directly with Amazon’s AWS and Microsoft’s Azure, along with greatly expanding the number of businesses in which the resulting company would play.

Today, at EMC World in Las Vegas, Dell CEO Michael Dell announced that the resulting behemoth will be named Dell Technologies. As ZDNet reported:

The company’s new name is meant to “convey a sense of being a family of businesses and aligned capabilities,” Dell said. “As far as family names go, I’m kind of attached to Dell.”

The Dell CEO laid out the structure of the new company, which will comprise several brands, including Dell, EMC Information Infrastructure, VMWare, Pivotal, RSA, and Virtustream.

Regardless of the name change and significant growth in size, Dell Technologies will remain a private company more focused on the long term than attempting to appease investors in the short term. The should bode well for the company as it navigates through an increasingly cloud-oriented–and decreasing PC-oriented–technology industry.

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